barely.nyc · music marketing engineers
3 spots open
Science the
hell out of
your music
career
We came up in bands, then got tired of guessing. We show up with a playbook that already works — then run the experiments that find the two or three things that move your numbers.
- monthly listeners added
- +97.6K
- monthly streams added
- +234.5K
- published case studies
- 2
Engineering, Not Magic
Most agencies chase vanity metrics with cheap tricks. Empty calories that don't build real fans. We show our work: real attribution, every campaign explained. Marketing engineers building sustainable growth, not quick fixes.
Honest Timelines
Year 1 is an investment (expect losses while building your fanbase). Year 2 is where profitability happens. Year 3+ is sustainable independence. No fake promises or overnight success stories. Just transparent methods that compound over time.
You Own Everything
You own every asset we help you grow—playlists, merch campaigns, fan relationships. They're yours forever, whether you work with us or not. No lock-in. No dependencies. Just sustainable growth you control. That's how we're building the indie middle class.
If you've been burned by music marketing before,
you're not alone.
Empty Calories:
Playlist pitching services (temporary placements, no lasting fans)
Instagram 'Boost' button (expensive, no targeting, no attribution)
PR campaigns for blogs nobody reads (vanity metrics, zero ROI)
Real Growth:
Direct-to-fan ad campaigns (platform-compliant, trackable growth)
Playlist strategies you own (build assets, not rent placements)
Merch campaigns that pay immediately (50-90% margins vs 2% streaming)
Building the Indie Middle Class
The music industry has superstars and struggling artists—not much in between. We're changing that.
Our 2026 goal: Help our clients generate $1M in combined sales revenue and 20M streams.
That's roughly 20 indie artists making $50k/year from their music by Year 2.
Not overnight success. Not fake guarantees. Just transparent methods that compound over time.
Choose Your Growth Path
From coaching to full campaign execution, all with complete transparency
*All plans get free access to the corresponding tier on barely.ai
Real Artists. Real Results.
Join our artists building sustainable careers
View All Success StoriesReady to Science the Hell Out of Your Music Marketing?
Choose the service that fits your needs.